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INTERACTIVE INSTALLATION


Nike launched the Tech Pack Installation pop-up space in 2013 and Tech Pack Studio
during Melbourne Spring Fashion Week 2015. I collaborated with Nike and IE Digital to develop a pop-up retail
digital experience and storytelling campaign to promote their most innovative range of Sportswear.

Nike launched the Tech Pack Installation pop-up space in 2013 and Tech Pack Studio during Melbourne Spring Fashion Week 2015. I collaborated with Nike and IE Digital to develop a pop-up retail digital experience and storytelling campaign to promote their most innovative range of Sportswear.

Nike launched the Tech Pack Installation pop-up space in 2013 and Tech Pack Studio during Melbourne Spring Fashion Week 2015. I collaborated with Nike and IE Digital to develop a pop-up retail digital experience and storytelling campaign to promote their most innovative range of Sportswear.

Nike launched the Tech Pack Installation pop-up space in 2013 and Tech Pack Studio during Melbourne Spring Fashion Week 2015. I collaborated with Nike and IE Digital to develop a pop-up retail digital experience and storytelling campaign to promote their most innovative range of Sportswear.

Project Date: 2013 and 2015
Role: Art Direction, Installations, Motion, Design

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Tech Pack Installation pop-up space in 2013

Located at Federation Square – Corner of Swanston Street and Flinders Street, Melbourne CBD.
5,000 people visited the space over a week period.

Digital signage which uses a camera (using Kinect technology) to detect the number of people
entered the space and watching the introduction video.

Tech Pack Installation pop-up space in 2013

Located at Federation Square – Corner of Swanston Street and Flinders Street, Melbourne CBD. 5,000 people visited the space over a week period.

Digital signage which uses a camera (using Kinect technology) to detect the number of people entered the space and watching the introduction video.

Tech Pack Installation pop-up space
in 2013

Located at Federation Square – Corner of Swanston Street and Flinders Street, Melbourne CBD. 5,000 people visited the space over a week period.

Digital signage which uses a camera (using Kinect technology) to detect the number of people entered the space and watching the introduction video.

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Tech Pack Studio during Melbourne Spring Fashion Week 2015

Located at 325 Collins Street Melbourne. 20,000 people visited the space over a two-week period.
I developed a number of digital screen projections and interactive storytelling campaign using the iPads.

Tech Pack Studio during Melbourne Spring Fashion Week 2015

Located at 325 Collins Street Melbourne. 20,000 people visited the space over a two-week period.
I developed a number of digital screen projections and interactive storytelling campaign using the iPads.

Tech Pack Studio during Melbourne Spring Fashion Week 2015

Located at 325 Collins Street Melbourne. 20,000 people visited the space over a two-week period. I developed a number of digital screen projections and interactive storytelling campaign using the iPads.

Tech Pack Studio during Melbourne
Spring Fashion Week 2015


Located at 325 Collins Street Melbourne.
20,000 people visited the space over a
two-week period. I developed a number of digital screen projections and interactive storytelling campaign using the iPads.

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© Selected works of Nikhil Bora. All rights reserved.

© Selected works of Nikhil Bora.
All rights reserved.